SKITTLES - DELIVER THE RAINBOW
We asked people to order Skittles on GoPuff for a chance to have our Super Bowl commercial delivered to their door. Thousands and thousands of people did leading to a 61% sales increase in 48 hours and an overall sales increase of 83%. And Skittles finally took its rightful place at the snack table amongst the buffalo wings and pizza.
Director: Jim Hosking
Role: Group Creative Directors
Creatives: Jeff Hodgson, Eli Ferrer, Rosswell Saunders
6 x One Show Finalist, 3 x Clios (Silver, Bronze, Shortlist)